Institute of Information Systems and Marketing (IISM)

DFG Individual Research Grant “Advertising over Time: Interactive Machine Learning for Image Data Analysis“

  • Date: 02.09.2020
  • The Research Group of Prof. Mädche has received a DFG individual research grant titled “Advertising over Time: Interactive Machine Learning for Image Data Analysis“. The research project is carried out in cooperation with the University of Mannheim, Business School, Prof.  Stahl. The overall objective of the project is to understand the evolution of advertising over time based on image data. Specifically, we will design an interactive machine learning (IML) system that provides scalable means to analyze large volume of image data to be studied to a period of more than 150 years.